Madison’s The Camera Company flooded; GoFundMe established to help

GaryPageau ,

The Camera Company in Madison, Wis., recently suffered extensive flooding at its Odana, Wis., store. The entire area flooded Aug. 20 with more than 15-inches of rain and is still recovering. The store, which is not in a flood plane and thus not covered by insurance, is looking at $100,000 in losses, according to published reports. Owners Ward and Jan Lundgren are long-time active industry members.

A GoFundMe page has been establiushed by to help with cleanup costs; readers are encouraged to check it out.

Ward Lundgren, owner of The Camera Co., surveys damage at his Odana Road store Wednesday. Losses including cameras, lenses, photo albums and the store's flooring are expected to surpass $100,000, via STEVE APPS, STATE JOURNAL
Ward Lundgren, owner of The Camera Co., surveys damage at his Odana Road store Wednesday. Losses including cameras, lenses, photo albums and the store’s flooring are expected to surpass $100,000, via STEVE APPS, STATE JOURNAL

Video of the area damage below: